Youtube marketing strategy youtube is increasingly becoming an essential tool for marketers in fact nearly half of all marketers plan to add youtube to their marketing strategy over the next 12 . The first step to becoming a youtube marketing pro is creating and optimizing your videos metadata simply put metadata gives viewers information about your video which includes your video title description tags category thumbnail subtitles and closed captions. If youre new to youtube business options or want to add something new to your current youtube marketing plan this page is for you here youll find articles and resources to help beginner intermediate and advanced marketers use youtube channels video ads analysis and more for business . This guide is beginner friendly because it can help you build your youtube channel from the ground up but it also provides an advanced marketing strategy that everyone can benefit from. The key to a successful marketing campaign even on youtube is creating clear and concise calls to action depending on the message you can use the beginning middle or end of a video to direct the actions of your viewers
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