Assimilate by s alexander reed has written a solid history of industrial music the much maligned industrial moniker is addressed by the players involved and queried by an astute researcher this is probably the first comprehensive study of industrial music presented on a wide scale at least the first ive read. Assimilate is the first serious study published on industrial music through incisive discussions of musicians audiences marketers cities and songs this book traces industrial values methods and goals across forty years of technological political and artistic change. In assimilate s alexander reed provides the first ever critical history of this fascinating and enigmatic genre charting its trajectory from throbbing gristles founding of the record label industrial music in 1976 to its peak in popularity with the success of nine inch nails in the mid 1990s through its decline to the present day. Assimilate a critical history of industrial music s alexander reed the first critical history of industrial music as a genre draws on interviews with both famous and forgotten musicians record label owners djs and promoters. S alexander reed is the author of assimilate 414 avg rating 173 ratings 19 reviews published 2013 and they might be giants flood 342 avg rating
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